Saturday 14 April 2012

Evaluation 3

What have you learnt from your audience feedback?
After creating our media pieces we needed to receive some audience feedback; we did this in a number of ways. Firstly we placed our music video on facebook where people placed comments on what they thought of the video. Below is an image of the feedback we recieved from facebook.





As you can see the general comments where that the liked the use of strobe lighting at the chorus, the story line fitted with our genre and the effects used in the video worked really well. It was really nice to see such positive feedback after working very hard to complete our video.

After placing our video on Facebook we decided we needed to receive more feedback as more than ten people would see this video if it was placed on a music channel. Our whole media class decided to come together and watch each others videos. Each individual had a sheet of paper where they wrote down what they liked and disliked about each video. This was extremely helpful and we ended up getting around 20 pieces of feedback. Some of the comments included were...



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We also made a video demonstrating our audience feedback, we asked five people what they thought about our video and asked them questions to answer.

From our feedback we have learnt that some improvements could be made in our music video. Firstly the majority of our feedback audiences agreed that our chorus scene went on for longer than needed and got a bit repetitive towards the end. They also agreed that some of the lighting was quite bleached which made visibility of lip syncing sometimes difficult. If we had the opportunity to create our music video again we would take the lighting into consideration and ensure that it was not as bleached out as it was in some parts of our music video. Due to the fact we had to make a second story board in a short amount of time we did not have time to plan a whole new chorus, in the future we would change this to create a variety of scenes in order to satisfy the consumer feedback that we received. We did find however that the majority of our audience preferred our final music video to our rough cut which means we did take on the first lot of our audience feedback and made improvements on it. Its always important to receive feedback from work you have done to see peoples reaction. This is especially important for music videos as because it goes on television it has a wide audience base. Feedback will allow you to make changes in order to satisfy your audiences; which will intern learn to record sales.

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